If you were on of those who responded, I’m sure you were rewarded by the profound insights you received from filling out your own questionnaire. If you were one of those who responded, I thank you. Over 3000 entrepreneurs and business owners took the extraordinary time and effort to answer 89 very penetrating and provocative questions, to satisfy my hunger to understand the relationship between a well formulated and properly executed strategy AND the success of a business. In preparation, research and development of the Strategy Setting Super Summit, I received over 3000 email responses to my request for people to complete a marketing strategy questionnaire/survey. Abraham Subject: Marketing Strategy Survey Results Dear Business Owner and Entrepreneur: In all my wildest dreams, I never expected what I discovered. © 2003 The Abraham Group – All Rights Reserved. I guarantee it will change the way you think about your marketing strategy. VOLUME I This 1500+ page report contains the confidential results of a survey of over 3000 business owners and entrepreneurs on marketing strategy and the implications on their business. It provides complete examples such as how to compute profit and lifetime value, how to set up and run a telemarketing business, setting up host relationships to name just a few of the powerful concepts and ideas included in this book.Marketing Strategy Diagnostic Assessment Results The book Contains Jay’s basic philosophy and how to best profit from it, as well as how to integrate different strategies together for explosive results. Section examples include: Host Device, Start-Up Marketing, Motivational Marketing, Unique Selling Propositions, Direct Response, Prospect Conversion, Direct Mail Marketing, Tele Marketing, Marketing Help from Vendors, Using Public Relations to Spur Demand for Your Product or Service, How to Build a Powerful Sales Force, Barter, Marketing for Professionals, Marketing for Specific Businesses, & How to Put on a Great Marketing Campaign to name just a few. Section examples include: Host Device, Start-Up Marketing, Motivational Marketing, Unique Selling Propositions, Direct Response, Prospect Conversion, Direct Mail Marketing, Tele Marketing, Marketing Help from Vendors, Using Public Relations to Spur Demand for Your Product or Servic This manual is broken down into 20 profit certain sections, each 20-50 tightly edited pages. This manual is broken down into 20 profit certain sections, each 20-50 tightly edited pages.
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